In the beginning
and the chaos that it caused. Our reservation system had failed us again. It also spurred us to look for a better way. While we looked at many options, they were all very expensive and simply didn't focus on the core communications needed to do a better job.
Like many others, we don’t have people to keep track of and communicate with our guests, to find out where they come from, how they found us, and provide business intelligence on how to most effectively reach out to them. For many small businesses, one of the biggest challenges is how to effectively market your business. What channels should you focus on, which of them is producing best? When is the right time to do your marketing? How can you bring your existing customers back and have them help you gain new ones?
The answer is Relationship Marketing.
So how did a small business step it up? We created makeRez, a cloud based approach to organizing all the valuable information you have collected from your guests and using it to more effectively get "Heads in Your Beds". It is available anyplace there is an internet connection, anytime you want to use it on a variety of computers, tablets and phones.